Obesity is "the single greatest threat to public health in this century," an expert panel declared in a report Tuesday that urges Americans to slash calories and increase their physical activity.The report calls for many changes in the food environment, including:

•Improve nutrition literacy and cooking skills, and motivate people, especially families with children, to prepare healthy foods at home.

•Improve the availability of affordable fresh produce through greater access to grocery stores, produce trucks and farmers' markets.

•Encourage restaurants and the food industry to offer health-promoting foods that are low in sodium; limited in added sugars, refined grains and solid fats; and served in smaller portions.

At Recipe for Success Foundation, we are working hard on the first two recommendations, with great success.  Our Seed-to-Plate Nutrition Education Program™ introduces children to healthy food in fun experiential ways that change their eating patterns for life, and Hope Farms will supply fresh healthy produce to Houston neighborhoods that are marooned in food deserts.  See www.recipe4success.org for more information.

FROM CULTURE MAP

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This week's Profile:
Gracie Cavnar's food revolution goes to Hope


By Sarah Rufca
June 17th, 2010 at 10:35 AM
Before there was Jamie Oliver, there was Gracie Cavnar.

Starting Recipe for Success in Houston in 2003, Cavnar was an early proponent of bringing healthy food and food awareness to children in school. Her passion for this cause and the future of Recipe for Success are the subject of this week's Profile (10:30 tonight and 11 p.m. Friday night on Channel 8, Houston PBS) with host Greg Scheinman.

"Gracie is pretty much leading the charge against childhood obesity through her Recipe For Success Foundation," Scheinman says. "The cool thing about it is it's not out there preaching -- it's about changing the way children understand and appreciate their food in a fun and interactive way.
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Less than a week after First Lady Michelle Obama launched her Let's Move! Initiative to eradicate the childhood obesity epidemic, I was sitting in the East Room of the White House with her chef, Sam Kass.  We were visiting about the idea of a national "shout out" to the country's professional chefs.  Something to encourage them to get involved in improving lunches and nutrition education at their neighborhood schools. 


Chef Kass had heard good things about Recipe for Success and our Chefs in Schools™ program.  He especially like the way we make it easy for busy professional chefs to just drop into class for an hour, have big impact on kids and get back to work quickly.  Our framework of support takes the burden out of volunteering for 60 of Houston's best chefs and our Seed-to-Plate Nutrition Education Program™ for elementary students is delivering impressive results.

 "When are you going to national scale?" was the question I had been fielding all week in meeting after meeting with federal agencies from Department of Education to Department of Agriculture.  And now Chef Kass was asking me, "If I do some sort of event with chefs in May, will you have your national program ready?"DSC00026.JPG

"No. But, we can have it for them by the time school starts in the fall," I assured.  Then I raced home to put our National Affiliate program development into fast forward.


It seemed like just a few days after, but it was three months later when Sam and I started playing telephone tag in late-May. We finally connected, as he was climbing on a plane to Chicago for Memorial weekend with the First Family.  "Gracie, come to the White House and bring all your chefs! I'll email you the security forms right now and I need them back by Monday morning."  His call to action--Chefs Move! To Schools would be on June 4.  His goal: to fill the South Lawn with white jackets, get the attention of national press, and whip up some excitement.  Imagine the sight!  June 4th--my 58th birthday. 


Was the timing inconvenient? Yes.  Was it going to be expensive? Yes. Was it going to be tough to round up enough folks to participate on such short notice? Yes.  Did I have the time to drop everything and get this organized? No.  Was I going to miss it? Not on your life. 


I have been working on childhood obesity since the mid-nineties, establishing Recipe for Success Foundation in 2005 to launch a school based nutrition education program designed around the volunteer engagement of professional chefs.  Our Seed-to-Plate Nutrition Education™ is now the largest program of its kind in the country--we teach 3050 children each month; and I spend all my time trying to shed light and public awareness on this stealth killer.  Having the First Lady of the United States espouse a national call to action that sounds like it was written from the RFS playbook is like experiencing a lifetime of birthday celebrations rolled into one and handed up on a silver platter.

It took me about 10 minutes to rip out an email to my 24 board members and 60 Chefs Advisory Board members.  Only minutes passed before answers started coming back: Board members Bob Cavnar, Steph Walker and Rick Terry, the first to say yes; then chefs Monica Pope (t'afia) who would bring daughter Lili; Randy Evans (Haven); Michael Kramer (Voice) and Barbara McKnight (Catering by Culinaire) in short order.  In an extraordinary act of generosity, Beth Madison decided to postpone her long-planned June 3rd Gala in Small Bites dinner, so that Chef Peter Garcia (El Meson) could join the group.  Then the news that Kiran Verma (Kiran's) would be with us, along with board members Melanie Wilson Lawson and Lucia Hamilton.  Before the sun set, we had our merry band of thirteen ready to roll.


June 4, 7:30 a.m.

What a spectacle we are--resplendent as we stroll down Pennsylvania Avenue in our Recipe for Success branded aprons and chef jackets, on our way to a breakfast hosted by Share Our StrengthMonica&Marcus.jpg. Monica, swarmed by the Bravo TV crowd as she enters the room, is our megawatt star.  But not the only one who is recognized.  Everyone is hailing colleagues from all around the country and the air is thick with excitement and celebrity spotting.  Here is Marcus Samuelsson, there Art Smith, over there, Daniel Boulud and Tom Colicchio.  Is that Rachel Ray talking to Cat Cora??   Food Network stars are here in force and huge groups of chefs from IACP, Les Dames Escoffier and other clubs, circulating like large schools of fish.  US Secretary of Education, Arne Duncan addresses the group about how important good nutrition is for learning.  Author Janet Poppendieck talks about the problem with school lunch.  Chefs are fired up to help and looking for a way to plug in.


Recipe for Success is definitely the little engine that could.  We are featured in the program on a short list of recommended resource for interested chefs alongside such national heavyweights as Share our Strength, Center for Ecoliteracy, Center for Science in the Public Interest, The Lunch Box, and the First Lady's own Let's Move! website.  Our team takes it a step further--our pockets full of RFS information cards that we hand out like candy.

White House security gate opens at 10:30 and we are thinking it would be good to be there early and first in line, so we duck out of the breakfast and scoot across the street.  It is already 90 degrees as we cluster outside the gate under a nice shade tree and "glow."  Five minutes later, the line stretches 500 hundred chefs around the block.  Peter & Sam.jpgChit chat, take pictures, Sam comes out and talks to us. It becomes a game, people coming up to Monica . . ."I know you, weren't we at the xyz Food Festival together?" No. "Didn't we meet at this that or the other place?" No. "Wasn't it . . .?"  Well, maybe you saw me on Top Chef.  "Can I get a picture with you?"

 

There is a buzz about Recipe for Success.  "These guys make it easy for us to help," brags Randy Evans to a group as he hands out our cards.  Many had heard about us, saw us in the program, or read about us on the Obama Foodarama blog. White House Line.JPGI feel like The Godfather; chefs are pressing their cards into my hand.  "Call me when you are ready for LA . . . .Are you coming to New York? . . . .I'm in Oregon . . . We need this in Miami . . . .Las Vegas is ready to roll, we would like to roll with you."  We are hot in more ways than one.


Finally, security ushers us through the gates and into the famous White House Kitchen Garden.  Everyone mugs among the eggplant and squash takes photos of each other and swelters, waiting until the last moment to peel away from the shade and breezes and take a seat in the blazing sun. 

Barbara, Randy & Michael Mugging in the WH Kitchen Garden.JPGMonica&Gracieat the WH.jpgRowTwoSouthLawn.jpg

 

Our posse snares row two.  Apparently you have to have a TV show to score the first row.  We'll have to work on that one.  I am right behind Al Smith and we visit about meeting when he was in Houston to speak at the Jr Forum Dinner. We fan ourselves with programs, with promo cards, with the souvenir paper chef toques. We peel off our aprons and hold them overhead for shade.  We make relay runs for water and ice so that no one grabs our primo seats.  And then like a cool gush of fresh air, Michelle Obama walks out and takes the stage.  She is gorgeous and miraculously cool as a cucumber.  Everyone marvels.  She never breaks a sweat.


Mrs. Obama lets everyone else talk first and we politely listen, but it is the First Lady we want to hear and she doesn't let us down.  

Sam Kass & Mrs. Obama.JPG"You know the central role that food plays in the moments that make us happiest. Food is always there, whether it's at a birthday party, or Thanksgiving dinner, or quiet moments with friends. Food is at the core of what makes life wonderful."

 

Mrs. Obama talked about all the reasons chefs should get involved in this issue--all the reasons our 60 chefs are so engaged at Recipe for Success.  They know about the adulation of a 4th grader; the smiles when a child creates something yummy that brings rave reviews; the energy and excitement that permeates the class when they visit; kids treating them like rock stars.  Who wouldn't want that experience sandwiched with knowing you are doing a good thing--teaching kids to cook, leading them to healthier lives, establishing traditions and routines for a lifetime.

 

"You can make a salad bar fun -- now, that's something -- and delicious. You can teach kids to cook something that tastes good and is good for them; and share your passion for food in a way that's truly contagious."

 

We know about that. Now Let's MOVE!

RFS posse at the WH.JPG

. . . on June 4, 2010, when Michelle Obama issued a call to action to 1000 chefs on the South Lawn of the White House

RECIPE FOR SUCCESS SAYS "LET'S MOVE, HOUSTON!"
LEADING THE WAY WITH THE FIRST LADY'S CAMPAIGN TO COMBAT CHILDHOOD OBESITY

May 11, 2010   Today, The "Let's Move" Presidential Task Force to End Childhood Obesity will release a report outlining how a public-private partnership will eliminate childhood obesity in a generation.  

 

Recipe for Success Foundation (RFS) is proud to announce that today's report reflects the Foundations's best practices and track record of success in Houston.  As a result, RFS is being encouraged to take its effective Seed-to-Plate Nutrition Education™ school-based programs to scale on a national basis.

 

"We know there is a direct connection between good diArne Duncan with RFS kidset & exercise and increased learning in the class room," Said U.S Secretary of Education Arne Duncan. "We're seeing some impressive efforts in Houston and I look forward to watching them grow."


Recipe for Success Students from Rodriguez Elementary prepared lunch for Secretary Duncan and his staff during their recent visit to Houston.


"We are delighted that the administration understands the importance of synergy among all stakeholders and change agents to combat this life threatening epidemic." said Gracie Cavnar, Recipe for Success Foundation Founder and CEO.  "We look forward to working with each group to strengthen our efforts in Houston and to bring our program to communities across the country,"

 

The Task Force's 70 recommendations can be broadly summarized in five categories of action: getting children a healthy start in life; empowering parents and caregivers; providing healthy food and nutrition education in schools; improving access to healthy affordable food; and getting children more physically active.

 

Recipe for Success Foundation's Seed-to-Plate Nutrition Education™ begins with parents of young children, teaching them healthy, affordable recipes for baby's first foods.  Then RFS goes on to teach nutrition and good habits to 4-11 year old children with hands-on lessons in the garden and kitchen.   Recipes and guidelines are sent home for the entire family to share.  The RFS Chefs Advisory board works with school food service providers across Houston to enhance the appeal of lunch menu items that deliver good  nutrition.   

 

RFS is finalizing Hope Farms™, a 100 acre organic farm developed with the Houston Livestock Show & Rodeo.  Hope Farms™will be the largest urban farm in the world, and generate significant food crops in the midst of one of Houston's recognized "food desserts."  It will feature an on-site Farmer's Market as well as a rolling green market to deliver affordable produce directly to neighborhoods marooned in surrounding "food deserts."   Hope Farms™ will provide community farm plots and market growing business incubation as well as jobs for urban youth, and on-site nutrition education for all ages. 



Hungry For Change

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A great video production from our friends at the Chicago Botanic Garden -- Windy City Harvest project.  As we build the final details for Hope Farms™, we continue to reach out to urban agricultural projects across America to share best practices and ideas.

Hungry for Change

March 30, 2010 Houston, Texas.   Recipe for Success Foundation (RfS) kicked off its fifth annual We're Cooking Now! Gala in Small Bites fundraising series Monday night with Full Moon Rising at the home of founders Gracie and Bob Cavnar.  Chef Randy Evans from Haven, presented a five-course feast of East Texas soul food for just sixteen people while pianist Paul English along with saxman Horace Young and torch singer Tommie Lee Bradley entertained the intimate gathering with a musical anthology of the blues in Houston. The dinner raised $24,000 for Recipe for Success programs to combat childhood obesity. The popular We're Cooking Now! Gala in Small Bites series will extend through June with ticket prices ranging from $200 to $1,500 per person, and thanks to sponsors like Central Market, is expected to raise total net proceeds of over $185,000 for programming in Houston elementary schools.Full Moon Rising Toast.JPG

Gracie Cavnar, founder of Recipe for Success, created the We're Cooking Now! Gala In Small Bites series in 2006 as a refreshing departure from the typical Houston gala. "We wanted to celebrate the pleasures of an intimate dinner table shared among friends.  It's a tenet of our work to improve the eating habits of children, and it was a lovely way to showcase the extraordinary chefs who volunteer their time all year long, year after year, to help us teach kids to cook healthy meals," explains Ms. Cavnar. We're Cooking Now! a Gala in Small Bites series is now so eagerly anticipated that many tickets were sold before invitations were even sent.

Next on the agenda is fashion forward philanthropy on April 7 when the dinner event coincides with a special spring fashion show featuring the acclaimed designer, David Meister in a special appearance at Neiman Marcus.  A cocktail reception and a full-blown fashion show featuring Meister's spring collections will precede an intimate Dinner with the Designer, where guests will enjoy some of Houston's freshest Mexican-inspired cuisine, by LJ Wiley of Yalapa Playa Mexicana alongside Mr. Meister himself.

The glamour won't end at Neiman's. The 2010 Small Bites chair Sharin Gaille promises a spectacular affair at her Memorial home as guests gather on April 12 to celebrate April in Paris, a Parisian-themed salon complemented by a meal by the very continental Matt Gray, of Chez Roux. The April 20 event, A Grand Evening with Robert del Grande promises to be equally extraordinary, featuring food by one of Houston's most admired chefs in the welcoming setting of Cathy and Gary Brock's home. As far as glitz is concerned, though, nothing will top Big Ice...Small Bites on May 10 at the diamond vault at DeVille fine jewelry.  Hosts Liz and Tom Glanville will entertain an elite group among some of the city's finest diamonds, rubies and emeralds, even festooning their lady guests with the "ice" while they a meal prepared by a true gem of the Houston culinary scene, Chef Michael Kramer of Voice.  For a glamorous spa refresher, join Terri & John Havens in their historic garden chapel on Lazy Lane on May 8 at Living Gourmet the Cal-a-Vie Way.   Dinner will feature the healthiest gourmet cuisine imaginable created by chef Jason Graham, visiting from the country's #1 rated Ca-a-Vie Health Spa® for this rare treat.

More casual events include the April 25 brunch, A Garden of Earth Day Delights at the home of Steph and Al Walker, set to highlight seasonal produce prepared by Chef Jason Gould. The May 5th Cinco de Mayo party hosted by Phyllis Childress and Terry Wayne Jones at the dreamy Sub-Zero Wolf showroom and featuring a five course cooking class by master teacher and Chef Garth Blackburn always sells out early. You can also relax as Sheridan & John Eddie Williams with Catering by Culinaire's Chef Barbara McKnight and husband, Lance present A Southern Sunday Supper on May 16, at the historic Hofheinz House.  Finally, RfS fans are invited to take it "low and slow" at a laid-back but spicy event on June 17 when host Hasty Johnson squares off in his own backyard against professional pit master Jonathan Jones at Hasty's Tasty BBQ Throwdown.

The limited tickets disappear fast for what promises to be some of the city's best events of the year.  Information about events and chefs, ticket sales is at www.recipe4success.org/events.htm.

Read the Houston Chronicle story here.  Read the Culture Map Story here.


http://culturemap.com/newsdetail/04-05-10-from-kitchens-to-museums-they-party-they-become-engaged-and-the-social-rolls-on/

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